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Center for Exhibition Industry Research Report: Spending, Marketing Mix for … – TSNN Trade Show News (blog)

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TSNN Trade Show News (blog)
E-mail still reigns supreme, with 96 percent of the survey respondents indicating it was part of their marketing plan. Contrary to popular beliefs, direct mail marketing isn’t dead either, with 94 percent of the respondents saying they still used it
CEIR New Report on Attendee Promotion Campaign SpendingExhibitor Online

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