Direct mail isn't dead: it's just reinventing itself – Thewisemarketer.com (subscription)

Direct mail isn't dead: it's just reinventing itself
Thewisemarketer.com (subscription)
Most marketing professionals will know that the print element of direct mail is reducing in volume; however what many don't yet know is how to utilise the latest print technologies in the face of this reduction, according to Andrew Clay, sales director

Read more here: Auto DM News