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Texting Up Despite ‘Giving Preference Gap’ – The NonProfit Times

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The NonProfit Times
Face-to-face fundraising (2.15), email (2.14), direct mail (2.02), door-to-door solicitations (1.16), and telemarketing (1.14) all declined in popularity since the inaugural study in 2012. In previous years, text giving received … Cause marketing was

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